Author David Bruce Montgomery

David Bruce Montgomery Photo
Categories: Nonfiction, Fiction » Classic
Avg Rating:
8.4/10
38

Books by David Bruce Montgomery:

Cover Marketing Information Systems An Emerging View
Marketing Information Systems An Emerging View
Marketing Information Systems An Emerging ...
10 / 10
Cover On the Limiting Form of the Contagious Binomial Distribution And Its Applicati
On the Limiting Form of the Contagious Binomial Distribution And Its Applicati
On the Limiting Form of the Contagious Bin...
10 / 10
Cover Stochastic Consumer Models Some Empirical Results
Stochastic Consumer Models Some Empirical Results
Stochastic Consumer Models Some Empirical ...
9 / 10
Cover A Stochastic Response Model With Application to Brand Choice
A Stochastic Response Model With Application to Brand Choice
A Stochastic Response Model With Applicati...
9 / 10
Cover Advertising Decisions
Advertising Decisions
Advertising Decisions
9 / 10
Cover Estimating the Dynamic Effects of Marketing Communications Expenditures
Estimating the Dynamic Effects of Marketing Communications Expenditures
Estimating the Dynamic Effects of Marketin...
9 / 10
Cover Implementation of Management Science in Marketing
Implementation of Management Science in Marketing
Implementation of Management Science in Ma...
9 / 10
Cover Market Response to the Legitimation of a Brand Appeal
Market Response to the Legitimation of a Brand Appeal
Market Response to the Legitimation of a B...
9 / 10
Cover Personal Selling Decisions
Personal Selling Decisions
Personal Selling Decisions
9 / 10
Cover Stochastic Models of Consumer Response
Stochastic Models of Consumer Response
Stochastic Models of Consumer Response
9 / 10
Cover Pricing Decisions
Pricing Decisions
Pricing Decisions
8 / 10
Cover A Continuous Limit for the Contagious Binomial Distribution
A Continuous Limit for the Contagious Binomial Distribution
A Continuous Limit for the Contagious Bino...
8 / 10
Cover A Multiple Product Sales Force Allocation Model
A Multiple Product Sales Force Allocation Model
A Multiple Product Sales Force Allocation ...
8 / 10
Cover Computer Applications in Marketing Research a Proposal
Computer Applications in Marketing Research a Proposal
Computer Applications in Marketing Researc...
8 / 10
Cover Distributed Lag Models of Response to a Communications Mix
Distributed Lag Models of Response to a Communications Mix
Distributed Lag Models of Response to a Co...
8 / 10
Cover A Probability Diffusion Model of Dynamic Market Behavior
A Probability Diffusion Model of Dynamic Market Behavior
A Probability Diffusion Model of Dynamic M...
7 / 10
Cover Patterns of Overlap in Opinion Leadership And Interest for Selected Categories O
Patterns of Overlap in Opinion Leadership And Interest for Selected Categories O
Patterns of Overlap in Opinion Leadership ...
7 / 10
Cover Clusters of Consumer Interests And Spheres of Influence of Opinion Leaders
Clusters of Consumer Interests And Spheres of Influence of Opinion Leaders
Clusters of Consumer Interests And Spheres...
7 / 10
Cover Consumer Response to a Legitimated Brand Appeal a Preliminary Report
Consumer Response to a Legitimated Brand Appeal a Preliminary Report
Consumer Response to a Legitimated Brand A...
7 / 10
Cover Introduction to Management Science And Marketing
Introduction to Management Science And Marketing
Introduction to Management Science And Mar...
7 / 10
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